Social media – needs to be social!

By Renee

Date : January 9, 2019 |

Social media:

NEEDS TO BE SOCIAL!

Much of where I have gained traction for my business has been through social media, not though necessarily the usual marketing means.

How?

Firstly, I’ve been SOCIAL on my social media.

I like being social in the real world and I am always interested in people, so I like to get to know other people using social media – and I have done this in a genuine way.

I have created business relationships and developed friendships, asked people questions and remained open to what practitioners and the general public have to say.

What many I’ve observed have done – is that if they’re using social media for business and they expect results straight away.

My results have often been a slow burn and it’s often been meandering, though I’ve learned a great deal through this and made lots of new contacts along the way.

I’ve been able to establish my brand, niches – yes I have niches – over time.

Why do I have niches – not just one niche?

Because none of us just fit into one box. Instead, I have areas of strength.

I have developed multiple skills over the years and don’t like fitting in just one box.

We don’t have to believe all the hype from each and every social media marketer out there.

One big piece of advice I would give to anyone wanting to start their service-based business, or private practice, is don’t expect miracles overnight – unless you have a fair amount of money behind you.

Did you have a career before you worked in therapy,

or your wellness business?

If so, how can you utilise those skills and incorporate that work experience into your point of difference? For me – I have computer skills and media skills from a previous career.

For me; working in the past in the media and entertainment business, before being a therapist seems to not add up to practitioners at all – though that is a strength and it has strangely prepared me for the social media landscape that is business now.

Here’s a few tips below, for working online as a therapist, or if you’re looking to find any online therapy for yourself:

k

Research

Scott Miller’s

research on

therapeutic outcomes

can be applied to online therapy.

Online therapy

outcomes are just as important

as in-person therapy outcomes.

You need to ‘feel’ like you’re going to a therapist and all that should change is the method of delivery and the space.

Good online therapists know ‘how to hold the online space’, not just the physical space.

Finding your right therapist

If you’re a client

or a practitioner,

I encourage clients and practitioners alike, to do their research.

Some important questions for you:

Did you just find a therapist on Facebook?

Can the practitioner provide you with evidence of their online therapy experience or approach?

Working Online

A gold-standard

online therapist

is registered to work online ,

is trained to work online and can back up how and why they work the way they do.

They need to have a specific onboarding / assessment process and be clinically supervised online specifically for their online therapeutic work.

Can your therapist provide proof of the above for you?

What next?

If you’d like to know more,

and you’re a therapist, consider signing up to one of my courses.

I have trained in online therapy and train others as well.

In addition,

I work internationally

and I’m registered to work internationally.

Website

Check out the AOTT website

for more

there’s information about training, tips, tricks, an online therapy tips e-book

and more.

Youtube Channel

Check out the AOTT Youtube Channel here.

Would you like to join the practitioner closed Facebook group – to find out more – about online therapy?

Click here to go to the Facebook group – if you’d like to get more information.

 

Why AOTT is different…

AOTT training offers practical solutions to your online therapy practice.

Providing assessed and outcome-based training, you can be sure you are getting your money’s worth with AOTT.

Your training dollar goes further with AOTT, where you are now included on a practitioner listing on the AOTT website and you can opt to become part of the AOTT podcast – both of which to use how you please.

You will receive a logo once you’re completed and can use this logo on your website, business cards and your brochures.

It’s all about learning how to best serve your client in the digital environment.

Learning the latest knowledge that bridges the digital gap to provide good service to your client and client groups.

With Renee’s experience in education settings, AOTT is vastly different to other online courses – where in AOTT training, you are assessed as competent and accredited as an online therapist or allied-health practitioner. This training goes way beyond standard telehealth courses.

 

the Latest training info

Check out the latest training dates – on this previous blog.

This recent blog has the up-to-date information about training, training dates and the core competencies and outcomes from the courses that are being presented.

From Our attendees
Recent attendees of AOTT training have raved about

their learning outcomes.

Participant testimonial:

“Renee was down to earth and credible.”

Happy attendee:

“The training with Renee was fantastic!”

Attendee testimonial:

“Renee was exceptional in providing training in the space of on-line Supervision – attentive to group learning needs, great knowledge and experience, willing to share the most helpful information. She has been and inspiration in helping me to be confident to pursue my dream of offerings in the on-line space. I highly recommend Renee! From a qualified professional social worker with over 20 years experience in aged, disability and mental health sectors.”

 

© Renee McDonald AOTT Pty Ltd, 2019.

No part of this blog can be copied without direct permission from the author, Renee McDonald. Please share this blog, though it is requested to please credit R. T. McDonald as the author if using any materials from this website.

Work to

more deeply connect

to your clients

in your online practice today!
Say Hello!

Fill in the form below if you’d like to

find out more today!

ABOUT AOTT

Hi, I’m Renee McDonald and I’m the owner of Australian Online Therapy Training (AOTT). I’m a counsellor, coach and educator. I have been working in counselling and coaching for over 16 years and in training and education for over 12 years. AOTT is my online training platform offering to professional therapists and coaches in the field needing to bridge the digital gap!

Hot Off the
Blog

2020 Training calendar dates and courses available

Training Courses available with AOTT: Level 1 - Fundamentals of Online therapy (LIVE or pre-recorded course) Level 1A - Online Education (How to write online courses) Level 2 - Advanced Online Therapy Level 2A - Online Supervision (must have 5 years of experience)...

Read More
About

Categories