Firstly – have a plan. You don’t want to be the world’s best kept secret.
If you have a special way that you work with clients, tell them in your marketing.
Who are your clients? Do you work with relationships, grief, trauma, depression, anxiety, PTSD, domestic violence, or other specific issues?
Whichever client groups you work in – this is your niche, or your target market client group, or groups.
Then…. how will your clients find you?
Are you on social media?
Are you in social media groups?
Do you have a marketing strategy?
How do you wish to be found by your clients?
It is essential that you have marketing strategy in place so that your clients can find you.
These days, it’s not enough to put your name in an association.
Currently, the market is flooded with services, coaches and counsellors and psychologists that are working online.
How will you cut through the white noise? What is your key message(s) to your clients?
Finally, you can manage your own private therapy practice yourself.
There is no need to join an all in one platform. You can work how you would like to work. The freedom is in your hands to work how you need to work.
Good luck with your online therapy businesses.
If you’re confused or struggling with new technology, or how things are changing, feel free to reach out. Contact me here: on the AOTT website.
